2 min read
The Right Fans Matter
Many artists try a multitude of strategies that lead to skewed data on their platforms. Trying to garner numbers at the cost of a scattered audience makes finding the core fan a frustrating task.
Dan Fratoni
Brand Relationships & User Advocate
Dan drives client service management, enterprise partnerships, and entertainment industry representation for the firm.
2 min read
Active vs. passive listeners
We’re big fans of playlisting and services that offer placement on legit third party playlists but think it’s important for artists to understand the full picture.
2 min read
Bot listeners and followers 👎
We’re presented with shortcuts every day, and music marketing is no stranger to companies offering a quick fix to “juice” the numbers.