Digital billboard and out-of-home ads for concerts and tours
Digital out-of-home ads run on digital billboards and screens in public places. For music, that means screens near the venue and in the cities on a tour. b00st.com runs digital out-of-home in the same campaign as streaming TV, Meta, Google, TikTok and the other platforms, so fans see the show on the street and on their phones.
Platform details checked on November 5, 2026 against each platform's own pages, listed under Sources.
What b00st.com runs on digital out-of-home
- Shows and tours
- Screens near the venue and in the cities on a tour in the days before a show, alongside the online ads that sell the tickets.
- Festivals
- Screens across the host city in the weeks before a festival and on the routes people take to it.
- Releases
- Billboards for a release week in an artist's home city or biggest markets, with QR codes that send people to the song.
Buying digital billboards yourself
- Self-serve billboards
- Blip has no minimum spend, with daily budgets from $20 in some locations and pricing from $0.01 for each 8-second display, on 2,700+ digital billboards in 46 states. [1]
- Choosing screens and times
- You pick screens in the markets you want and can run ads at set times of day. [1]
- Programmatic out-of-home
- AdQuick puts an entry-level city test at about $1,500 to $3,000 over 30 days. [2]
How a digital out-of-home campaign runs on b00st.com
- Start a campaign on b00st.com with your show or release, budget and dates. You don't need an account with each screen network.
- b00st.com's ad team picks the screens and times near the venue or in the markets you need, with manual quality control instead of platform auto-enhancements.
- Add a trackable QR code or short link to the creative to count the people who act on a screen.
- The report shows results for each platform, and ticket sales are tracked through your own ticket link and pixel (Meta pixel, Google Tag, TikTok Pixel or Snapchat pixel).
Questions
How much does a digital billboard cost for a concert?
Self-serve networks can be cheap: Blip has no minimum spend, with daily budgets from $20 in some locations and pricing from $0.01 per 8-second display. AdQuick puts a programmatic city test at about $1,500 to $3,000 over 30 days. On b00st.com, out-of-home shares one budget with the other platforms in the campaign.
Can I put a billboard near the venue?
Yes. Digital out-of-home lets you pick screens by location, so a campaign can run on screens near the venue and in the cities on a tour.
How do I measure billboard ads?
Put a trackable QR code or short link on the ad. b00st.com makes both, and the rest of the campaign's ticket sales are tracked through your own ticket link and pixel.
Is out-of-home worth it for a small show?
For a small room, online ads usually do more per dollar. Out-of-home pays off for tours, festivals and big shows, where being seen around town adds to the online ads that sell the tickets.
Do I need an account with a billboard company?
No. b00st.com runs digital out-of-home without an account with each screen network, along with every other platform in the campaign.
Sources
Platform details come from each platform's own pages, checked on November 5, 2026. b00st.com details come from the facts page and case studies.